ASSESSMENT OF THE LEVEL OF STRATEGIC POTENTIAL OF DEVELOPMENT OF HEALTH INSTITUTIONS JSC «UKRZALIZNITSA»
Abstract
The existing approaches to assessing the strategic potential of economic systems have been explored in the article. It has been established that one of the main problems in assessing the level of strategic potential is the determination of a list of indicators that will allow to comprehensively determine the capabilities of enterprises and take into account the peculiarities of its development. It is proposed that a comprehensive assessment of the level of strategic potential of healthcare institutions of JSC “Ukrzaliznytsia” be carried out on the basis of a developed methodological approach based on the determination of integrated indicators of the main components of strategic potential (resource and adaptation potential) and their components (material, technical, financial, economic, labor, innovative, information potentials and reserves, the effectiveness of the management system, the marketing potential of the corporate cult cheers and organizations of interconnections and relationships with the external environment). The application of this approach allows assessing the components of the potential, taking into account the level of fitness of institutions for changing conditions, identifying weaknesses and developing an effective mechanism for activating the strategic potential of healthcare institutions of Ukrzaliznytsya JSC. The groups of indicator indicators and their content are determined. Such groups include indicators characterizing: the provision of institutions with material and technical resources and the effectiveness of their use; the effectiveness of financial support of the institution; efficient use of labor resources; provision of institutions with innovative technologies; information security institutions to save health; the presence of external and internal capabilities of the institution; level of organization of activity, management; the possibility of positioning the institution in the medical services market; level of organization of labor, labor relations, institution culture; supply chain efficiency. The assessment of the level of strategic potential of healthcare institutions of JSC "Ukrzaliznytsya". Assessment of the level of strategic potential of healthcare institutions of JSC "Ukrzaliznytsya" indicates the availability of opportunities to activate the strategic potential and its use in providing developed institutions
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